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Ann Taylor Launches Beauty Collection

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By: TOM BRANNA

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Ann Taylor launched its new beauty collection in all 350 of its Ann Taylor stores and online at www.anntaylor.com. The Company indicated that the beauty initiative is part of its overall long-term strategy for growth. The new beauty collection consists of a fine fragrance called Possibilities, Ann Taylor, as well as a line of body care products. The Company intends to expand its presence in the beauty category over time, including a line of products for the company’s LOFT division nex...

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